We are offering a workshop Tuesday evening, March 9th, following on the March 2nd Kickoff for the March Media Madness campaign. Bonnie Lane, Cottonwood Volunteer and Member of the NAZCCA Board of Directors, has agreed to share her skills in creating effective communication. Bonnie spent a couple of decades working in Sales and Marketing for a large, multinational corporation and also holds an Advanced Communicator Gold designation with Toastmasters International. The kickoff meeting on March 2nd includes many helpful resources for you as you prepare the letters to the editor, press releases, social media posts and other communications you plan for March Media Madness. We understand that some of us learn better in a workshop format. If this is your preferred method of absorbing information, Bonnie's Zoom session on March 9th focuses on written communication such as emails and letters. The skills can also translate to other forms of communication you want to share in March Media Madness. She will cover:
Addressing your audience to gain -- and retain -- their attention
E-mail and letter construction
Choosing your words to be most effective
Sparking action with your email or letter
We hope you can join us Tuesday, March 9th for "Writing to Spark Action"